The PIF TICK

Arthritis UK is part of the PIF TICK accreditation scheme, run by the Patient Information Forum (PIF). The PIF TICK is the UK’s only quality mark for print and online health and care information. When you see the PIF TICK, you can be sure that the health and care information is produced to the best possible standard.

Trusted Information Creator

Arthritis UK is recognised by the Patient Information Forum as a ‘Trusted Information Creator’. And as a Trusted Information Creator, Arthritis UK is committed to producing trusted health information to meet the Patient Information Forum's quality standards – health information that is evidence-based, up-to-date, easy to use and easy to understand.

What is the Patient Information Forum?

The Patient Information Forum (PIF) is a charitable organisation for people working in health information that represents more than 300 members. Members include NHS Trusts, charities, private companies, freelance writers and academics. In 2020, PIF set up the PIF TICK scheme to help people find reliable health information. Find out more about PIF.

Why the PIF TICK was created

The PIF TICK was created to help people recognise trusted health information more easily.

Research by the Patient Information Forum found that people want health information that is:

• evidence-based
• written in plain language
• produced by trained staff.

Trusted health information can help you:

• be more involved in your care
• get the right support
• manage your health.

Consumer research found that 8 in 10 people would look for a quality mark for health information. Ipsos research found that 2 in 3 UK adults say independent verification of health information would increase trust.